Abstract
The present paper aims to contribute to the knowledge and innovation planning guidelines in the high complexity environments. Thus, a modeling proposal is presented to assess the influence of knowledge on the technological innovation performance capacity of multinationals companies. This procedure was prepared according to the following phases: Phase 1: Determination of the conceptual model; and Phase 2: Verification of the conceptual model, systematized in the following steps: Step 1: Modeling the overall influence of knowledge on the technology innovation performance capacity of multinationals companies; Step 2: Determination of the correlation of the knowledge and multinationals companies’ technological innovation capacity; and Step 3: Modeling of the optimal efficiency rate of knowledge influence on the company’s technology innovation performance capacity. The research was conducted based on the specialized literature and a survey of brazilian multinationals companies. The research involved the intervention of experts knowledgeable on the object studied, selected by technical-scientific criteria. The data were extracted using an assessment matrix. To reduce subjectivity in the results achieved, the following methods were used complementarily and in combination: multicriteria analysis, multivariate analysis and neurofuzzy technology. The results were satisfactory, validating the modeling approach.
Keywords: Modeling; Assessment; Influence of Knowledge; Technological Innovation Performance Capacity; High Complexity Environments; Brazilian multinationals companies.