August 2020

Effectiveness of communication on epidemic personal protection with community residents via new media during COVID-19 outbreak: Data from China

Personal protection measures are the key to COVID-19 epidemic control and prevention in the community. Newer forms of media present useful options for such information transmission. By presenting primary data from 420 residents in mainland China, this exploratory study aims to explore the communication mechanism which utilizes new media for disseminating epidemic-related information in the community during the COVID-19...

Author(s): Qingze Yu, and Weihui Mao