Abstract

The Okavango Delta is the largest multi-species and multi-gear fishery in Botswana. However, there is lack of an understanding of the nature of fish market in the Delta. The objectives of the survey were (1) to identify and describe the socio economic profile of the fishers in the fishing market, (2) to describe the operations of the market and (3) to identify market constraints of fishing. A structured questionnaire was used to collect data from fishers in four study sites in the Delta. The study revealed that fishing market in the Okavango Delta is very ‘informal’ in nature, with almost no intermediaries, and catering only for the local population. Lack of preservation facilities, transport, low levels of skills and lack of access to credit are the various constraints facing fishers.

Key words: Marketing, Okavango Delta, fishers, Botswana.