The moderating role of the interactive use of Management Control Systems (MCS) on the relation between knowledge management types and marketing project performance
Cheng-Tsung Lu1*, Dauw-Song Zhu2 and Yeun-Wen Chang3
1Department of Accounting, Feng Chia University, Taiwan, R. O. C.
2Department of Business Administration, National Dong Hwa University,
Taiwan, R. O. C.
3Department of Public Finance and Taxation, National Taichung Institute of Technology, Taiwan, R. O. C.
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