African Journal of
Biotechnology

  • Abbreviation: Afr. J. Biotechnol.
  • Language: English
  • ISSN: 1684-5315
  • DOI: 10.5897/AJB
  • Start Year: 2002
  • Published Articles: 12486

Full Length Research Paper

Earning trust and building credibility with a new paradigm for effective scientific risk-benefit communication of biotechnology innovations

Benard Oloo
  • Benard Oloo
  • Dairy and Food Science and Technology Department, Egerton University, Kenya.
  • Google Scholar
Karim Maredia
  • Karim Maredia
  • World Technology Access Program (WorldTAP), College of Agriculture and Natural Resources, Michigan State University, East Lansing, Michigan, USA.
  • Google Scholar
Ruth Mbabazi
  • Ruth Mbabazi
  • World Technology Access Program (WorldTAP), College of Agriculture and Natural Resources, Michigan State University, East Lansing, Michigan, USA.
  • Google Scholar


  •  Received: 18 May 2020
  •  Accepted: 15 June 2020
  •  Published: 30 September 2020

How to cite this article

APA /
Oloo, B., Maredia, K., & Mbabazi, R. (2020). Earning trust and building credibility with a new paradigm for effective scientific risk-benefit communication of biotechnology innovations. African Journal of Biotechnology , 19(9), 684-693.
Chicago /
Benard Oloo, Karim Maredia and Ruth Mbabazi  . "Earning trust and building credibility with a new paradigm for effective scientific risk-benefit communication of biotechnology innovations." African Journal of Biotechnology 19, no. 9 (2020): 684-693.
MLA /
Benard Oloo, Karim Maredia and Ruth Mbabazi  . "Earning trust and building credibility with a new paradigm for effective scientific risk-benefit communication of biotechnology innovations." African Journal of Biotechnology 19.9 (2020): 684-693.