Competitive strategies for purchasing of cocoa by licensed buying companies in Ghana: The determinants and performance implications
October-December 2021 - Vol 13 Num. 4
This study explored the different competitive strategies used by the Licensed Buying Companies (LBC), the determinants of their choices and how it affected their performance. It also determined whether these strategies used influenced a farmer’s decision to sell the cocoa beans to the LBCs as well as the constraints...
Competitive strategies for purchasing of cocoa by licensed buying companies in Ghana: The determinants and performance implications
October-December 2021
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