African Journal of
Business Management

  • Abbreviation: Afr. J. Bus. Manage.
  • Language: English
  • ISSN: 1993-8233
  • DOI: 10.5897/AJBM
  • Start Year: 2007
  • Published Articles: 4194

Full Length Research Paper

Clients’ service perceptions of private higher education institutions in South Africa: An importance-performance analysis for strategic managers

Gerhard Bezuidenhout
  • Gerhard Bezuidenhout
  • University of South Africa, South Africa.
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Johan De Jager
  • Johan De Jager
  • Faculty of Management Sciences, Tshwane University of Technology, South Africa.
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  •  Accepted: 24 December 2013
  •  Published: 14 January 2014

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